Integrating customer experience insights with sustainable terminal design
Rotterdam The Hague Airport’s (RTHA) recent terminal design prioritizes CX and sustainability. RTHA is the innovation airport of the Royal Schiphol Group, and this is reflected in the terminal design approach. By deeply understanding traveler needs – from ease of navigation to technology and sustainability integration – a design was created that merges architecture with an optimal customer experience. The approach ensures that the terminal not only meets current passenger needs but also adapts to future demands. By combining sustainable architectural design with a comprehensive CX strategy, RTHA is set to deliver a standout travel experience, fostering loyalty and enhancing the airport’s reputation.
The audience will learn: