Kristin Olsen
Kristin spent over 25 years leading transformations at iconic Pacific Northwest companies. She has led a variety of strategy and organizational excellence organizations in technology, retail, marketing and non-profit companies. Kristin currently leads the day-of-travel digital experience for Alaska Airlines. She has spent the last year focused on an under-five-minute guest lobby experience. She leads strategy for guest digital identity/biometrics for Alaska Airlines.
Day -
3 - Digital identity and wallets in travel - 09:05 - 09:50
Panel discussion: Digital identity at airports – it's not just your selfie
This session will focus on the discovery of new technologies for a faster and easier traveler experience. Participants will hear from airlines, airport operators and technology providers about how digital forms of identity enable the traveler to seamlessly and securely transmit identity information using digital identity at various journey points at the airport. Presenters will share lessons learned and best practices in working with a variety of stakeholders, and attendees will learn about successful journey strategies and techniques for bringing this technology to other airport locations.
The audience will learn:
- Illustrate/speak about interconnectivity
- Optimization customer flow
- Utilization/naming convention
- What the identity enables
- Share/illustrate successes and challenges ahead
