Rob van der Leek

With several years of experience in product development with different companies (e.g. Decathlon and the Dutch tax authority), Rob van der Leek's interest and focus has now turned to the dynamics of airport management. As an occasional marathon runner, he can confirm that preparing for a marathon has some similarities with product development: Be agile – adjust your training plan when the circumstances change; Be data-driven – check your performance and utilize the data in a tailored way.

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Data to departure: Optimizing total airport management through passenger insights

Imagine a seamless airport journey from check-in to boarding, enabled by total airport management. By combining predictive data and smart tools, Schiphol can forecast passenger flow months in advance across check-in, security and more. As departure day nears, real-time insights help operational teams manage wait times, occupancy and key areas. This data-driven approach enables proactive management, reduces congestion and improves the passenger experience. Collaboration between tools and ground teams is key to smooth operations. Today’s presentation will show how data-driven decision-making is transforming the airport journey from start to finish.

The audience will learn:

• Collaboration between tools and staff is key
• Combining data for better insights
• Intelligent tools will enable staff to make data-supported decisions
• Proactive passenger management improves safety and experience
• Combine and utilize specialized tools to create synergy