Day 2: SITA unveils total airport management solution
SITA

SITA has launched the SITA Airport Operations Total Optimizer during Passenger Terminal Expo 2024 in Frankfurt, Germany.

Total Optimizer harnesses AI and the principles of total airport management to holistically improve a variety of airport functions. It has been designed to enable airport teams to dynamically set the relative priority of different aspects, such as operational performance, capacity provision, revenue generation, cost-efficiency, passenger experience and sustainability.

“This is one of the biggest innovations yet in the sphere of total airport management,” said Stefan Schaffner, vice president of airports at SITA, citing the platform’s impressive ability to leverage AI and data analytics. “We regularly interview our customers and other industry stakeholders to find solutions to the complex challenges they face now and in the future. In this respect, our new SITA Airport Operations Total Optimizer is a giant step forward to address the needs of our airport customers of different sizes and from countries the world over. SITA offers the expertise and technologies needed to reinvent the processes that will underpin tomorrow’s journey, along with the operations that keep the wheels of our industry in motion.”

Previously, SITA partnered with Toronto Pearson Airport to deploy a prototype Total Optimizer that was integrated with GTAA data sources. According to the partners, GTAA staff were able to dynamically optimize stand allocation plans by setting the relative priorities of the airport. The predicted savings, operational efficiencies and additional revenues were then demonstrated to the Toronto Pearson team.

To find out more about SITA’s products, visit Booth C271.

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